経営におけるデザインの役割やデザインの価値を経営者に向けてわかりやすく解説した連載記事「経営を伸ばす 視覚伝達デザインの鉄則」と、エンジニアに向けて創造やイノベーションを生み出すため、デザインの視点やアイデア発想のポイントなどを解説した連載コラム「エンジニアのための 視覚伝達デザインの法則」です。
いずれも2006年から2008年の2年間、日経BP社のエンジニア向けの情報ポータルサイトIT proのサイトに連載されました。現在は日経クロステックにリニューアルされていますが、連載記事はアーカイブとして読むことができます。10年以上前の記事ですが、当時から「デザイン経営」の視点は今に至ってもブレていません。
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